1. Purpose
Lesotho Wine aligns its operations with the objectives of Lesotho’s National Development Plan (NDP), supporting economic development, tourism, and local industry growth.
2. Areas of Alignment
2.1 Tourism Development
Lesotho Wine contributes through:
- The annual Lesotho Wine Festival
- Wine tourism experiences
- International visitor attraction
2.2 SME & Economic Growth
We support:
- Local suppliers and vendors
- Retail partnerships (Station Off Sales, Ladybrand Liquor City)
- Job creation in events and logistics
2.3 Trade & Cross-Border Development
We facilitate structured cross-border commerce between:
- Lesotho
- South Africa
Through regulated alcohol and merchandise movement.
2.4 Cultural & Lifestyle Development
We promote:
- Wine education
- Lifestyle experiences
- Local entertainment and culinary integration
3. Non-Profit Festival Model
The Lesotho Wine Festival operates on a non-profit model, focused on:
- Experience delivery
- Cultural development
- Industry growth rather than profit extraction
4. Conclusion
Lesotho Wine contributes to sustainable economic and cultural development aligned with national priorities.
5. Contact Information
Email: info@lesothowine.co.ls
Support: support@lesothowine.co.ls
Phone: +266 2232 4621
Address:
62 Moshoeshoe Road
Industrial Area
Maseru 100
Lesotho
